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Director / Animator / Editor: Edie Lawrencer
Producer: Maurizio Von Trapp
PM: Ella Girardot
Grade: Henry Howard
Production Company: Academy Films
Director Rep: Claire Stubbs
“Edie Lawrence presents Sad Night Dynamite's headline set a summer festival... in plasticine.
The video for Smoke Hole begins with Archie and Josh - aka SND - driving along country roads in their stretch limo to Shimewaza - a festival in their honour, populated by masses of devoted, unquestioning followers. And Lawrence has done a remarkable job in creating the festival vibe that you badly missed last summer - the hippies, the merch, the fairground attractions... and as night falls, a banging set by the SND boys to a crowd of thousands.
This oddball dark comedy is a parallel reflection of the current state of the world - all achieved with plasticine animation, cardboard sets and greenscreen footage. Lawrence joins that small group of claymation animators who have made a memorable impact in music videos down the decades. She's a talent to watch for 2021.”